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TIANB Says COVID-19 Will Be Devastating To NB Tourism

The Tourism Industry Association of New Brunswick is keeping a close eye on the effects of COVID-19.

They have been conducting weekly surveys with businesses and other organizations impacted, since the pandemic began.

President and CEO Carol Alderdice says they are seeing the impacts get worse with time,”The first survey, you could tell that most were mainly seasonal, and they weren’t affected yet. The second survey, then we saw cancellations, which affect the seasonals a lot because they live on the three or four month revenues.”

The President and CEO of the Tourism Industry Association of New Brunswick says the impacts of COVID-19 will be devastating on the province.

Alderdice say, “It is the third largest economic driver in New Brunswick. It’s a very, very important industry for the province. People may not think of different things in tourism. Sports, cultural, heritage, meetings and conventions, all of this fall under tourism and it brings visitors to the province.”

Association recently sent out its third survey. If you are a part of the tourism sector, you are welcome to fill it out.
Data collected through the survey is used to provide evidence-informed recommendations to all levels of government.,

Author

  • Tara Clow is a multi-award-winning news anchor and reporter with more than 30 years of experience at radio stations across Canada. She is a graduate of the Radio and TV Arts program at Toronto Metropolitan University and the Humber College radio broadcasting program. She is based in Moncton and covers stories across Canada. Contact Tara at clow.tara@radioabl.ca.

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Moncton, NB
5:12 pm, Apr 12, 2026
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